360° Marketing Plan
At CovMedia, one of our most popular services is our 360° Marketing Plan. This package is for businesses and organizations that do not want to have to think about their online presence. This is a turn-key solution to get things rolling.
Do you need a corporate facelift? Are you still using the same logo that you made in Microsoft Clipart in 1998? We can help update your look and put your best foot forward. Sometimes it is a wise idea to have a fresh set of eyes look at your materials and offer suggestions.
Our websites are sleek, fast, and optimized for mobile users. Since 2017, the majority of consumers utilize their mobile devices to visit a website before they ever contact a business or organization. We design your website with this in mind. Our websites convert.
We utilize Google Site Kit, a Content Delivery Network, and Client reporting area to optimize your site and data. You can pull a real-time report of your website activity at any time to keep your strategy fresh.
Search Engine Optimization
Each page of your site is optimized for SEO. We utilize keywords and snippets to help your organic ranking on major search engines. To keep your ranking fresh, we also offer content development services in all major industries. We will construct a blog post that addresses targeted topics that will help your site rank organically in the long run.
CovMedia is a Google Premiere Partner, with our average account representative managing more than one million dollars in adspend on various Pay-Per-Click (PPC) platforms. PPC is our specialty and we can help you be seen. When a consumer is searching, it is important to pop up near the top. We do keyword research and closely monitor the online auctions to get the best valued clicks for your site.
It is important to make sure that you are maximizing your ad spend, retargeting is one of the best ways to do this. Once you pay for a click, the consumers ip and device information is logged and they will see relevant ads for your organization on a multitude of websites and apps. The cost of the retargeting clickthroughs are pennies on the dollar.
Click Fraud Prevention
No one wants to admit it, but many companies utilize employees and outside firms to click through all of their competitors’ ads and waste their ad spend so that their ads will pop up on the top. We monitor the IP addresses and behavior of each clickthrough. If there is suspicious behavior, the IP will be temporarily blacklisted to prevent click fraud.
Social Media Marketing
We develop social media post series targeting topics that are relevant to your audience. We offer posting services, social media ad deployment, and online reputation management. We can help you develop and retain your audience. We post to Google My Business, Facebook, Instagram, Twitter, Youtube, and much more.
Our Client Reporting Portal will feature reports that are customized to accommodate the data that is important to you. One of our representatives will work with you to configure the report to display the way that you would like for it to. You can logon to pull a real time report at anytime or set it to automatically email a copy of the report to you at whatever interval you would like.